Our Team
Sales team

Kendra Cruson
Chief Executive Officer/Owner
Kendra grew up on a mixed farm near Balgonie, SK, the oldest of four. She worked in the steel manufacturing industry early in her career. and later on opened a store on 13th Avenue in Regina. In 2017 Kendra graduated with a Master of Business Administration (MBA) from the University of Regina. Kendra considers herself a generalist with a bent for sales and marketing. Kendra is passionate about continuous improvement and how leveraging incremental change can deliver more value to her customers. Prior to acquiring Vale Industries, Kendra enjoyed gaining experience with a publicly traded company and a business-focused not-for-profit to round out her experience.

David Peter
Sales & Service, Aggregate & Mining
David Peter grew up in a gravel pit, working along side his mom and dad with his Tonka truck before he upgraded to bigger and better things. With his deep knowledge of aggregate processing, machinery and the industry, David can put his customer’s exact needs and wants into every machine that he sells. A heavy-duty mechanic by trade, there is not part of a crushing spread that he has not had his hands on, fixed, and improved in some way. David knows instinctively what is important to his customer’s bottom line and is constantly providing his expertise freely to his colleagues and dealers.
Contact david.peter@valeindustries.ca

ANDREW TAIT
Territory Manager, Ag Equipment
Andrew Tait originally from Winnipeg, has lived in Regina, SK; Akademgorodok, Russia; and Toronto, ON, before settling on an acreage near Wolseley, SK. Having traded big-city life for the prairies, he’s fully embraced the opportunities and pace that rural Saskatchewan offers.
Andrew brings a diverse background spanning Sales, Marketing, Construction Management, Insurance, Consulting, and Logistics. Drawing on this broad range of experience, he focuses on understanding customer needs, finding the right fit for their operation, and following through on every commitment. His goal is simple: deliver solutions that work and relationships built on trust.
Contact andrew.tait@valeindustries.ca
Careers
Each member of our business and manufacturing team plays an important part in our success. We invite you to learn about our exciting products and new developments and consider how you might make Vale Industries Ltd. your employer of choice.
Our environment and culture provide you with a solid foundation to build a career that’s challenging, satisfying and responsive to your changing needs.
We are always open to welcoming good people on our team. View our current career opportunities. If you don’t see a current opportunity that matches your qualifications and you are excited about our company and working for us, fill out this form
Our Communities
Vale is proud to support our surrounding communities. You can find out about some of the many work and living opportunities that are available in our surrounding communities by visiting some of the following websites:
